Hijacking the Runway: How Celebrities Are Stealing the Spotlight from Fashion Designers



❴EPUB❵ ✰ Hijacking the Runway: How Celebrities Are Stealing the Spotlight from Fashion Designers Author Teri Agins – E17streets4all.co.uk A fascinating chronicle of how celebrity has inundated the world of fashion, realigning the forces that drive both the styles we covet and the bottom lines of the biggest names in luxury apparel From A fascinating Runway: How PDF É chronicle of how celebrity has inundated the world of fashion, realigning the forces that Hijacking the ePUB Æ drive both the styles we covet and the bottom lines of the biggest names in luxury apparel the Runway: How Epub ß From Coco Chanel s iconic tweed suits to the miniskirt s surprising comeback in the late s, fashion houses reigned for decades as the arbiters of style and dictators of trends Hollywood stars have always furthered fashion s cause of seducing the masses into buying designers clothes, acting as living billboards Now, forced by the explosion of social media and the accelerating worship of fame, red carpet celebrities are no longer content to just advertise and are putting their names on labels that reflect the image they or their stylists created Jessica Simpson, Jennifer Lopez, Sarah Jessica Parker, Sean Combs, and a host of pop, sports, and reality show stars of the moment are leveraging the power of their celebrity to become the face of their own fashion brands, embracing lucrative contracts that keep their images on our screens and their hands on the wheel of a multi billion dollar industry And a few celebrities like the Olsen Twins and Victoria Beckham have gone all the way and reinvented themselves as bonafide designers Not all celebrities succeed, but in an ever crowded and clamorous marketplace, it s increasingly unlikely that any fashion brand will succeed without celebrity involvement even if designers, like Michael Kors, have to become celebrities themselves Agins charts this strange new terrain with wit and insight and an insider s access to the fascinating struggles of the bold type names and their jealousies, insecurities, and triumphs Everyone from industry insiders to fans of Project Runway and America s Next Top Model will want to read Agins s take on the glitter and stardust transforming the fashion industry, and where it is likely to take us next.Hijacking the Runway: How Celebrities Are Stealing the Spotlight from Fashion Designers

Is a Runway: How PDF É well known author, some of his books are a fascination for readers like in Hijacking the ePUB Æ the Hijacking the Runway: How Celebrities Are Stealing the Spotlight from Fashion Designers book, this is one the Runway: How Epub ß of the most wanted Teri Agins author readers around the world.

Hijacking the Runway: How Celebrities Are Stealing the
    Hijacking the Runway: How Celebrities Are Stealing the fashion houses reigned for decades as the arbiters of style and dictators of trends Hollywood stars have always furthered fashion s cause of seducing the masses into buying designers clothes, acting as living billboards Now, forced by the explosion of social media and the accelerating worship of fame, red carpet celebrities are no longer content to just advertise and are putting their names on labels that reflect the image they or their stylists created Jessica Simpson, Jennifer Lopez, Sarah Jessica Parker, Sean Combs, and a host of pop, sports, and reality show stars of the moment are leveraging the power of their celebrity to become the face of their own fashion brands, embracing lucrative contracts that keep their images on our screens and their hands on the wheel of a multi billion dollar industry And a few celebrities like the Olsen Twins and Victoria Beckham have gone all the way and reinvented themselves as bonafide designers Not all celebrities succeed, but in an ever crowded and clamorous marketplace, it s increasingly unlikely that any fashion brand will succeed without celebrity involvement even if designers, like Michael Kors, have to become celebrities themselves Agins charts this strange new terrain with wit and insight and an insider s access to the fascinating struggles of the bold type names and their jealousies, insecurities, and triumphs Everyone from industry insiders to fans of Project Runway and America s Next Top Model will want to read Agins s take on the glitter and stardust transforming the fashion industry, and where it is likely to take us next."/>
  • Hardcover
  • 288 pages
  • Hijacking the Runway: How Celebrities Are Stealing the Spotlight from Fashion Designers
  • Teri Agins
  • 06 November 2019
  • 1592408141

10 thoughts on “Hijacking the Runway: How Celebrities Are Stealing the Spotlight from Fashion Designers

  1. says:

    I was looking for something fun and out of my genre and I found it in spades with this book Hijacking the Runway is all about the impact celebrities are having on the fashion industry and the design community The author, Teri Agins, writes about the fashion industry for the Wall Street Journal and has a front row seat to the changing dynamics within fashion Agins is a great writer She writes with snap, she clearly has a quick wit and she has all sorts of great details and information from he I was looking for something fun and out of my genre and I found it in spades with this book Hijacking the Runway is all about the impact celebrities are having on the fashion industry and the design community The author, Teri Agins, writes about the fashion industry for the Wall Street Journal and has a front row seat to the changing dynamics within fashion Agins is a great writer She writes with snap, she clearly has a quick wit and she has all sorts of great details and information from her perch within fashion I particularly liked the way this book is structured, starting off with some historical context between fashion houses and famous people, namely the wives and lovers of kings and other aristocrats and that soon trickles down to the famous people we know and love celebrities and socialites Each chapter focuses on a different celebrity like Jessica Simpson, Sarah Jessica Parker, Jennifer Lopez, etc while other chapters zero in on people like the Olsen twins and Victoria Beckham, people who were entertainers and have worked hard to move away from their Hollywood roots in order to be seen as legitimate designers and or creative directors Real deal designers like Tommy Hilfiger who I have a WHOLE new appreciation for and Michael Kors get their own chapter Regarding MK, I had no idea he did the clothes for Rene Russo s character in the Thomas Crown Affair, one of my favorite movies Meanwhile people like John Varvatos and Tom Ford get healthy mentions.But let s be for real The action is in reading about the hot messes and that crown is shared three ways with the Kardashians, Lindsay Lohan and Kanye West To say that the Kanye section is the best part of the book is an understatement The book also explores celebrities pitching fragrances, another billion dollar industry and we have none other than Ms Elizabeth Taylor to thank for that revolution According to this book, Liz was as close to broke as famous person can get but her deal for White Diamonds and Passions not only saved her but kept her financially solvent until she died.I loved this book and am so glad I read it I had no idea how many celebrities, think someone like Sean Combs, that have the money to bankroll their interest in fashion, come out with a collection or two and then move on something else that sparks their attention, meanwhile serious designers with a real point of view are scraping along Teri also explores the crossroads between design chops and self promoting pitchmen, which is what many designers need to be in order to be seen and heard in a pretty crowded field.In all, I came away with a whole new respect for Jessica Simpson and Mary Kate and Ashley Olsen while my opinion of Kanye was, shall we say, solidified A fun read, breathlessly written, well researched and sourced, I would recommend it to anyone

  2. says:

    A good read overall, but completely worth it for Ralph Rucci s version of Kanye s first fashion collection.

  3. says:

    This book is a fascinating and thought provoking look at how the cult of celebrity has caused monumental shifts in how fashion is designed, marketed, and sold over the last few decades Gone are the days when fashion designers those select few who paid their dues through years of toiling in anonymity dictated what is fashionable With the advent of Dress Down Nation in the 1990s and the rise of fast fashion cheap knockoffs of designer clothing made by mass manufacturers looking good has This book is a fascinating and thought provoking look at how the cult of celebrity has caused monumental shifts in how fashion is designed, marketed, and sold over the last few decades Gone are the days when fashion designers those select few who paid their dues through years of toiling in anonymity dictated what is fashionable With the advent of Dress Down Nation in the 1990s and the rise of fast fashion cheap knockoffs of designer clothing made by mass manufacturers looking good has become muchattainable for those on a limited budget and the need for expensive designer duds has shrank considerably People are no longer biting what s being fed to them by the fashion designers This change in public attitude has forced design houses to shift their focus from clothing, which had been the bread and butter of the industry, to accessories, which has now become the gateway to standing out fashionably, when so many clothes all look the same.With the rise of social media fueling the public s fascination with celebrities, fashion houses and retailers have resorted to using celebrities to promote and sell their goods What started out with using a celebrity s face to sell fashion has now shifted to celebrities collaborating with designers to create their own product lines It is no longer so much about buying a product for its intrinsic value as it is about owning a piece of a particular celebrity, whether or not the celebrity did the actual work of creating the product While this paradigm shift in how fashion is marketed and consumed has, not surprisingly, caused resentment in the fashion community towards celebrity designers, many designers have learned to compete by becoming celebrities in their own right Agins does a great job in presenting the story of fashion s celebrity obsession, in a clear and easy to follow format, tracing it from the 19th century until today My only quibble with her account is her failure to mention the negative impact of disposable celebrity fashion on the environment, which is a real cause for concern

  4. says:

    This was a surprising book I m interested in marketing, so the celebrity fashion connection always grabs my attention But I thought this book would be muchsuperficial that it is, quite the opposite It is very detailed and really gives an insider perspective of how things work, why it happens that way and how opinions differ between major players in the fashion business There s also a lot of historical context which I appreciated This is muchthan just about how celebs are gaining This was a surprising book I m interested in marketing, so the celebrity fashion connection always grabs my attention But I thought this book would be muchsuperficial that it is, quite the opposite It is very detailed and really gives an insider perspective of how things work, why it happens that way and how opinions differ between major players in the fashion business There s also a lot of historical context which I appreciated This is muchthan just about how celebs are gaining power over traditional fashion people, this book also shows how consumers shape economy and how they are manipulated This was almost like a sociological picture of consumerism

  5. says:

    Entertaining examination of the trend of the celebrity designer and the influence of celebrities on fashion.

  6. says:

    The subject is fascinating, but Agins s non neutral writing made it difficult to enjoy the book.

  7. says:

    This is all about how the fashion industry has changed over the past 40 years with a flashback to Old Hollywood and the beginnings of personal fashion collections and shows That was the time of Chanel, Schiaparelli, Lytton, Adrian, Lacoste and Givenchy.There was Michael Jordan not only for the Air Jordans but the baggy shorts that are part of the current basketball uniform Then comes the numerous celebrity sponsored fragrances and attempts at fashion collections by celebrities mentored by note This is all about how the fashion industry has changed over the past 40 years with a flashback to Old Hollywood and the beginnings of personal fashion collections and shows That was the time of Chanel, Schiaparelli, Lytton, Adrian, Lacoste and Givenchy.There was Michael Jordan not only for the Air Jordans but the baggy shorts that are part of the current basketball uniform Then comes the numerous celebrity sponsored fragrances and attempts at fashion collections by celebrities mentored by noted designers It seems that the gap between celebrity and fashion has only gotten smaller each celebrity feels the need to create either a fragrance or a clothing collection of some flavor during their career no matter how good or mediocre Even some designers have realized that media attention via television shows or corporate sponsors can only help their positions and name recognition which in turn, assists their bottom line.The entire book ends with two appendix one listing the celebrity collections and the second being a listing of the fragrances Surprisingly, the one with the most fragrances as of 2013 was David Beckham with 19.It was an interesting read Published in 2014, I d be curious to see how she would possibly update her book, commenting on the changes in the past 5 years.2019 191

  8. says:

    Writing is a little dry when translated to Portuguese It doesn t mention the recent instamodels fame nor the transformation to astreet centred style that begun with Vetements years ago Surprising for a book released in 2018.

  9. says:

    I was very interested in reading this book, but had a hard time getting through it The book is generally organized chronologically, but there wasn t much flow to it beyond the passage of time All in all, a bit of a slog to finish.

  10. says:

    This focusedon fragrances than style and fashion itself still interesting however.

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